> Think safety with rubber ring in water

Stay Safe this Summer

Drowning is preventable, yet between the 8th and 20th July 2022, 13 people drowned in open water in the UK. This included swimmers ranging from ages 13 to 70, with the majority being aged between 13 and 16. 

The most recent WAID (Water Incident Database) report shows in 2021 there were 400 accidental drownings in the UK. Further stats show that in Wales in 2021:

  • There were 49 fatal drownings.
  • 26 were accidental fatalities.
  • 69% of the fatalities were males.
  • 62% of the accidental fatalities were at the coast.
  • Since 2017, the rate of accidental drowning has been rising.

Knowing how to stay safe in and around water is vital for helping to prevent tragedies like this from occurring. Pembrokeshire Leisure work in partnership with Swim Wales, the RNLI, RLSS and others to promote water competency. When you are around water, remember the 4 key water safety messages:

  1. Stop and think
  2. Stay together
  3. Float to live
  4. Call 999/112


Stop and Think

Are there any dangers? This might include thinking about water depth, hidden currents, hidden rocks and rubbish, if it’s difficult to get out and pollution.

Is it safe to swim here? Swim at a lifeguarded beach, between the red and yellow flags whenever possible.

Think about the water temperature. Cold Water Shock is an involuntary response that can occur from the body being in water that is less than 15°C. It can cause even the strongest swimmer to gasp involuntarily which can cause you to inhale water. On average, the maximum temperature of the sea in Pembrokeshire in the summer is 16.4°C, with it dropping to just 8.3°C in the winter.

Stay Together

It is always safer to go with a friend or family member. Children should always be supervised by an adult. 

Float to Live

If you fall in unexpectedly, float on your back in a star shape until you feel calm. Then, call for help or swim to safety.

Call 999/112

Ask got the Coastguard at the coast or the Fire Service inland.


Water Smart Flyer

Beach Flags poster


In our swim school, school swimming lessons and during our Rookie Lifesaving sessions we teach children about the dangers of water and how to stay safe.

We have spaces this September in our Rookie Lifesaving programme. For more, see the information below and contact your local centre to book your space.